Sample Questionnaire

We are from University of Dhaka. As a part of our BBA program we are conducting this survey to understand the Bangladesh Paint Industry. All information will be used in academic purpose only Customer/Consumer Survey 1) Can you remember any brand of paint? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints 2) Why you choose this brand? a) Brand name b) Quality c) Other facility. 3) Do you have any experience about painting? ( Yes ( No ) How many times you have used this brand? 1—2—3—4—5—6—7—8—9—10—11––12 5) Which brand you used last time? ………………………………………………………. 6) Did you face any problem with this brand? ( Yes ( No(if YES, then Question 7) 7) What types of problems you faced during your last experience? a) Durability b) Reservation c) Mixingd) Availabilitye) Quality 8) How you come to know about this brand? a) Painter b) Advertising c) Reference d) Others 9) Which brand is most effective? a) Asian paints b) Al Karim c) Aqua paints ) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints 10) Which facilities did you get? a) Creditb) Transportation c) Discount d) Bonus e) Others 11) How do you take the decision for purchasing Paints? a) Priceb) Qualityc) Previous Experience d) Reference e) Self Judgmentf) Available assortment 12) Which one attribute you prefer most? a) Quality b) Cost/Pricec) Availability 13) Do you know about color bank system? ( Yes ( No. 14) Do you have any experience of this system? Yes ( No Name ……………………………………………………………………………………………………… Address: …………………………………………………………………………………………………. Age: ………………………………………… Occupation: ………………………………………… Site description:…………………………………………………………………. Sex: ( Male ( Female Date: Mobile: Thanking you for your kind cooperation We are from University of Dhaka.

As a part of our BBA program we are conducting this survey to understand Bangladesh Paint Industry. All information will be used in academic purpose only Paints Dealer Survey 1) For how many years have you been conducting your business? ………………………………………………………………………………………. 2) How many brands of paints are available in your store? 1—2—3—4—5—6—7—8—9—10—11––12 3) Which brands are available in your store? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints ) Roxy paintsh) Romana paints i) Ujala paints 4) Which brand is highly available in your store? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints 5) Why this brand is most available in your store? a) Customer demand b) More convenient c) Less costly d) Easy to handle e) Smooth delivery 6) Which company facilitates you most? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints ) What types of facilities do you get from the company? * a) Credit b) Transportationc) Commission d) discount e) Others 8) Which brands is highly preferable by customers in your store? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints 9) Which benefits attract you most? a) Credit b) Smooth Deliveryc) Commission d) Capability of Producte) Other 10) What is the discount structure that you get from the different companies? |company |invoice |Payment |TOC |Sp. Comm. scheme |Others | | | | | | | | | | | | | | | | | | | | | | | | | 11) What are the sources of your customer attraction? a) Directly/Floatingb) Advertising by Companyc) Media (Painters) 12) If third party (Painters & others), which facilities do you give to them? ) Credit b) Installment c) Commission d) Discount e) Bonusf) Others 13) Do you keep good interactions with the painters? ( Yes ( No 14) What are your main offerings to customers except the core product? a) Well behave b) Transportationc) Greetings d) Occasional offering e) Discounts 15) What is your pricing system? a) MRPb) Competitivec) Floating 16) How much commission you consider to customers from your earnings from respective company? a) Full discount b) 80/20 c) 50/50 d) 90/10 17) Which brand is profitable to you? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints ) Roxy paintsh) Romana paints i) Ujala paints 18) Do you use color bank technology? ( Yes ( No 19) Do you get any benefit by using this technology? ( Yes ( No 20) Do you help customers to decide Paints? ( Yes ( No 21) What are the new products in the market? ………………………………………………………… Name: ……………………………………………………………………….. Address: …………………………………………………………………………………………………. Age: ………………………………………… Occupation: ………………………………………..

Sex: ( Male ( Female Date: Mobile: Thanking you for your kind cooperation We are from University of Dhaka. As a part of our BBA program we are conducting this survey to understand Bangladesh Paint Industry. All information will be used in academic purpose only Painter Survey 1) For how many years have you been doing the job? ………………………………………………………………………. 2) Which brand you prefer most currently? a) Asian paints b) Al karimc) Aqua paints d) Berger paintse) Elite paintsf) RAK paints g) Roxy paints h) Romana paints i) Ujala paints 3) Why you choose this brand? ) Quality b) Brand image c) Customers demand d) Incentive from dealer e) Incentives from company 4) Do you get any benefit from Dealer? ( Yes ( No 5) What is the main benefit that you get from a dealer? a) Credit b) Installment c) discountd) Commission e) Others 6) Do you enjoy any type of benefit from different paint company? ( Yes ( No 7) What types of benefit you get from different company? …………………………………………………… 8) Which facility attracts you most in a dealer store? a) Credit b) Installment c) discountd) Commission e) Others 9) What are the new types of inventions currently available in paints industry? …………………………………………………………………………………………………………… 10) From which dealer did you buy most in last six month? ……………………………………………………………………………. 11) What are the problems you face with different paints? a) Applicationb) Material c) Reservingd) Others 12) Do you have got any product application training from companies? ( Yes ( No If YES, please specify when & where………………………… 13) Do you prefer color bank paints? ( Yes ( No 14) Why you choose or not choose the color bank? ……………………………………………….. Name: